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@LIQUIDASSETSLLC

The challenge of creating a social media platform for a company selling 14 different brands was trying to set it apart with its own visual identity. Before I became Creative Director, the company oftentimes reposted images from KEVIN.MURPHY's social media pages and created cluttered infographics. 

I wanted to differentiate Liquid Assets from the 14 brand partners. To achieve this goal, I photographed images of the products and created infographics that showcased Liquid Assets' brand while delivering information clearly. 

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ORDER NOW.

I placed an emphasis on online ordering through our social media page. This was a huge goal as pushing for our consumers to utilize the online ordering platform increased sales once consumers realized that online ordering allowed for a more agreeable, convenient way to shop. I ensured these infographics were interesting and simple so that quickly scrolling consumers can understand and interpret the information in seconds. 

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#TEAMTHURSDAY

I wanted to showcase our #teamthursday posts. These posts had one goal in mind - to allow consumers to see Liquid Assets as genuine, real people rather than just a voice behind the phone or the various warehouse employees who packaged product. This also allowed me to have more creative avenues to make these posts entertaining and personable. 

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